Unicef reviews global ad account
Unicef, the international charity that protects the rights of children, is holding a review of its global advertising account.
Agencies pitched last week and the winner will produce a global concept as Unicef looks to create a universal brand message as part of its regular giving proposition.
In the UK, the charity currently works with a number of agencies, including Abbott Mead Vickers BBDO (AMV), Rapp, Krow and Watson Phillips Norman.
Internationally, Unicef also uses TBWA\Chiat\Day LA and Droga 5.
Earlier this year, AMV created a short film for Unicef for the charity's "Put It Right" initiative.
The initiative aimed to inspire action to protect the rights of children around the world. Radiohead showed their support for the campaign by offering their track ‘Videotape’ as a soundtrack to the film.
Unicef was unavailable for comment.
This article was first published on campaignlive.co.uk
- Campaign Marketing Manager EMAP Competitive + Bonus, London (Greater) / London (East), London (Greater)
- Exhibition Designers WRG Live Competitive salary and benefits package dependant upon experience, Manchester, Greater Manchester
- Producer WRG Live Competitve salary and benefits package dependent upon experience, London (Central), London (Greater) / Manchester, Greater Manchester
- Content Manager WRG Live Competitive salary and benefits package, Manchester, Greater Manchester
- Studio Manager Blue Skies Marketing Recruitment £29000 - £32000 per annum, Warwickshire
- Martin Sorrell earns 780 times more than average WPP employee
- 3 top tips on how to save an epic social media fail
- Lake Capital rejects demands of Engine's rebel shareholders
- Head lice-killing mousse launches in the UK with cartoon campaign
- Facebook's 'Buy' button: a leap too far?
- Beiersdorf postpones review after MAA criticisms of procedure