Wilkinson Sword 'mow the lawn' by JWT New York
Agency: JWT, New York
Rating: 5.0
By John Reynolds, mediaweek.co.uk, Wednesday, 02 February 2011 11:28AM
Bauer Meldia: Kirsten Price appointed publisher of Top Sante
At IPC, Price was appointed publishing director of InStyle magazine, InStyle.co.uk and its bridal titles in 2005. She started her career at Natmags, but has been with IPC since 1997.
She replaces Rimi Atwal who has moved across to publish Bauer Media's music portfolio. Price will report to Jo Morrell, managing director of Bauer Media's lifestyle brands.
Morrell said: "Kristen’s wide range of knowledge and experience across a number of different magazine brands will prove invaluable in further developing this market-leading portfolio."
For the period 1 January to June 2010, Top Sante recorded an ABC figure of 81,848, falling from 85,074 year on year.
This article was first published on mediaweek.co.uk
AllThingsD is reporting that last week’s rumoured deal that would see Yahoo pay as much as $1bn buy Tumblr is set to become a reality and will be announced officially on Monday.