AOL splashes out $315m on Huffington Post

By Daniel Farey-Jones, brandrepublic.com, Monday, 07 February 2011 07:45AM

AOL has agreed to acquire The Huffington Post, which has in the region of 25 million monthly users, for $315m (£195m).

AOL: acquires The Washington Post

AOL: acquires The Washington Post

In a statement, Tim Armstrong, chairman and chief executive of AOL, said: "The acquisition of The Huffington Post will create a next-generation American media company with global reach that combines content, community, and social experiences for consumers.

"Together, our companies will embrace the digital future and become a digital destination that delivers unmatched experiences for both consumers and advertisers."

Read more on Brand Republic's digital blog The Wall.

This article was first published on brandrepublic.com

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