Sony readies tablet launch
Sony is launching two tablet devices that will run on Google's Android platform and will be integrated with its e-book, music and video content offerings, in the autumn.
The Sony Tablet range will initially include one model with a 9.4 inch display, codenamed the S1, and another called the S2, which has two 5.5 inch displays, one to watch video or check email and another to input commands or use as a soft keyboard.
The WiFi and 3G/4G-compatible tablets will link to Sony's streaming music and video store Qriocity, and its e-book offering Reader Store.
They will also work as remote controls for Sony AV devices, initially for the Bravia TV range.
Kunimasa Suzuki, deputy president of Sony's consumer products and services group, said: "Sony Tablet delivers an entertainment experience where users can enjoy cloud-based service on-the-go at any time. We're aiming to create a new lifestyle by integrating consumer hardware, including Sony Tablet with consumer and network."
Another company making its debut in the tablet market is Taiwanese smartphone manufacturer HTC.
The HTC Flyer runs Google Android and goes on sale in the UK on 9 May.
This article was first published on marketingmagazine.co.uk
- Mid Weight Planner - ATL Daniel Marks London £30-£50K + Excellent Benefits, Central London
- Business Development Manager Pure360 £20,000 - £25,000 depending on experience. £45k OTE uncapped, Brighton
- Comms Planning Manager PFJ £30000.00 - £35000.00 per annum, London
- Marketing Partnerships Director PFJ £40000.00 - £45000.00 per annum, London
- Assistant Category Manager Jarlett de Grouchy £27000 - £30000 per annum + + Bonus + Benefits, London
- Cobra introduces bra-making brewer 'The Boss'
- Anti-slavery charity creates '12 Years a Slave' tactical ad after Oscar win
- Majority of 15m Twitter users in the UK follow a newspaper
- Hooch appoints More and MJ Media for Keith Lemon campaign
- Birds Eye kicks off £60m pan-Euro campaign
- OgilvyOne loses BA business