AKQA spearheads UK hopes of Cyber Lions haul

By Anne Cassidy, campaignlive.co.uk, Tuesday, 21 June 2011 09:15AM

CANNES 2011: The UK has put in a strong showing in this year's Cyber Lions awards shortlist, with 42 nominations in total.

Nike Training Club: shortlisted for AKQA

AKQA lead the way with seven nominations, four for Nike – "the chance," "Nike football and team edition," "Nike grid" and Nike women "training club" – and three for Heineken's "star player".

Wieden+Kennedy secured a nomination for Honda "jazz" and four for Nokia – "N8 campaign," "Ovi store," "Ovi maps" and  "the world's smallest stop-motion character".

TBWA London followed with three for Wrigley's "super mega rainbow updater", while Mother, Bartle Bogle Hegarty, DDB UK, Adam & Eve, Rainey Kelly Campbell Roalfe/Y&R, Profero, Euro RSCG and Saatchi & Saatchi were among the other UK agencies with work shortlisted.

The UK submitted 298 entries, slightly up on 282 last year and second only to the US, which had a staggering 597 campaigns entered.

The Gold, Silver and Bronze Lions will be presented at tomorrow night's ceremony.

This article was first published on campaignlive.co.uk