AMV BBDO leads shortlist for 2011 IPA Awards

By Sara Kimberley, campaignlive.co.uk, Thursday, 08 September 2011 08:00AM

Abbott Mead Vickers BBDO is the only agency to have been shortlisted more than once for the 2011 IPA Effectiveness Awards , achieving shortlisted entries for The Economist, Organ Donor Register and Walkers.

Charlie Snow is convenor of IPA judge

Charlie Snow is convenor of IPA judge

In total, 15 entries were shortlisted for the Awards, which this year look to recognised campaigns with a budget below £2.5 million.

Charlie Snow, the director of communications strategy at DLKW Lowe, is the convenor of judges for the Awards while Lord Black of Brentwood, the executive director, Telegraph Media Group, is the chairman of judges.

Lord Black said: "I am very impressed with the high standard of papers shortlisted in this year’s competition, which continue to prove their return on marketing investment. The shortlisted entries all demonstrate the value and effectiveness of advertising by producing outstanding results, on limited budgets, in terms of profit growth."

The winners will be unveiled at a black-tie gala ceremony at The Park Lane Hotel on 1 November.

The full shortlist is:

Aquafresh Kids, by MediaCom and Kids Industries 
Depaul UK, by Publicis
East Midlands Trains, by LIDA
Fiat, by AKQA
First Direct, by Mindshare
Jungle Formula, by VCCP
Lynx, by Tullo Marshall Warren
Marie Curie Cancer Care, by DLKW Lowe
McCain Wedges, by PHD Media
Organ Donor Register, by Abbott Mead Vickers BBDO
Ovaltine, by WCRS&Co/Engine
Pepsico Walkers, by Abbott Mead Vickers BBDO
Program of Humanitarian Attention to the Demobilised, by Lowe-SSP3
Promote Iceland, by The Brooklyn Brothers
The Economist, by Abbott Mead Vickers BBDO

This article was first published on campaignlive.co.uk

Article tags:

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs

  • Campaign Marketing Manager EMAP Competitive + Bonus, London (Greater) / London (East), London (Greater)
  • Exhibition Designers WRG Live Competitive salary and benefits package dependant upon experience, Manchester, Greater Manchester
  • Producer WRG Live Competitve salary and benefits package dependent upon experience, London (Central), London (Greater) / Manchester, Greater Manchester
  • Content Manager WRG Live Competitive salary and benefits package, Manchester, Greater Manchester
  • Studio Manager Blue Skies Marketing Recruitment £29000 - £32000 per annum, Warwickshire