Regulator to reconsider BSkyB movie probe as streaming services increase
By Sarah Shearman, marketingmagazine.co.uk, Wednesday, 14 March 2012 11:30AM
The recent introduction of movie streaming services from LoveFilm and Netflix, as well as Sky's own planned service, has prompted the Competition Commission (CC) to reconsider curbing Sky's dominance of the movie and pay-TV market.
In August last year the commission published a provisional decision that stated it believed BSkyB's partnerships with the six major Hollwood Studios were anti-competitive.
It later started a consultation on what remedies it should employ.
It has now extended its deadline for reaching a final decision to July, saying it will take into account "developments in the market", such as the introduction of movie streaming services from Netflix and LoveFilm.
It said in a statement: "We are considering their implications, alongside other evidence received since the provisional findings, both with regard to our assessment of whether there is an adverse effect on competition (AEC) and for any potential remedies."
The news of the deadline extension comes after Sky announced in January this year it planned to launch its own pay-as-you-go internet-based service for non-subscribers.
The media company said content from Sky Movies would be available from launch, which is planned for the first half of the year.
Follow Sarah Shearman on Twitter @Shearmans
This article was first published on marketingmagazine.co.uk
- Senior copywriter story uk limited Negotiable depending on experience, Edinburgh
- Senior Marketing Manager Cutis Developments £50,000 - £60,000 per annum , Victoria, London (Greater)
- Brand Insight Planner FMCG - 12 month contract Tarsh Lazare Marketing Recruitment c.£40K-£50K + benefits package, North of London/Hertfordshire
- Senior Account Manager : Experiential : Integrated Agency : London Dylan Up to £35k, London (Central), London (Greater)
- Digital Senior Planner Dot-Gap £30K, London (Central), London (Greater)