GMG Radio closes Channel M after 12 years
GMG Radio closed its Manchester-based local TV station Channel M yesterday (16 April), blaming the Government's plans for local TV for failing to provide a structure that would have enabled it to provide a "commercially viable" service.
GMG Radio said in a statement that it had closed Channel M after 12 years of broadcasting, after concluding it "could not provide a commercially viable quality service within the new Government structure for local television within the UK".
There has been no new content on Channel M since GMG Radio took over the channel in March 2010, following the sale of the bulk of GMG Regional Media, including the Manchester Evening News, to Trinity Mirror.
Instead, the channel has been broadcasting archive material, content supplied by the Community Channel, material supplied by local academic institutions, and video and audio feeds from GMG Radio's Real Radio, along with text news, travel and weather.
Since 2010, advertising carried on the channel, mainly from the Central Office of Information and a handful of local advertisers, has been sold by GMG Radio's sales team in the North West.
Channel M originally broadcast a wealth of original content, but in June 2009, it cut that to a three-hour early evening Greater Manchester news and information show (broadcast between 4pm and 7pm), and some sports programming.
At the time of the GMG Regional Media deal, Trinity Mirror Regionals managing director Georgina Harvey said she chose not buy Channel M because it was "based on the city TV model which Trinity Mirror believes is unviable going forward".
The Government said the individual city station licences and the licence to operate the national multiplex would be awarded in quarter three this year.
Stuart Taylor, chief executive of GMG Radio, said: "We've been in a holding pattern with Channel M for two years awaiting the outcome of the Government’s future plans for local TV.
"Sadly, we don't feel they provide us with the framework needed to grow Channel M into a profitable business that delivers the quality service viewers and advertisers expect from GMG."
The closure of Channel M will lead to three redundancies.
Taylor said: "I want to thank Channel M controller John Furlong and his team for all they have done through this difficult period."
Follow Maisie McCabe on Twitter @MaisieMcCabe
This article was first published on mediaweek.co.uk
- Campaign Executive Stopgap £30000 per annum, London
- Account Executive - Financial consultancy f1 Recruitment £25,000, London (Central), London (Greater)
- Digital Illustrator Digital Gurus £28000 - £35000 Per Annum, London
- Account Manager Purple Consultancy £30000 - £35000 per annum, London
- Shopper Insight Manager Stopgap £43000 - £65000 per annum + benefits, East Midlands
- The man who made Grey matter
- Yorkshire Tea launches £5 million campaign
- Eric Cantona to swim Channel if Brits agree Kronenbourg 1664 is best beer
- Beacons installed on 500 London buses by Exterion Media
- Heineken selects Publicis Worldwide to be lead global creative agency
- Asda brings back 'pocket tap' and adopts Walmart strap line in TV ad