Publicis Groupe chalks up 8.6% UK revenue growth
By Daniel Farey-Jones, campaignlive.co.uk, Thursday, 19 April 2012 09:39AM
Publicis Groupe has reported 8.6% growth in UK revenues for the first quarter as digital's share of its overall €1.45bn (£1.19bn) revenues overtook advertising's share.
The French group, headed by chairman and chief executive Maurice Lévy, has boosted its top line with a series of acquisitions over the past year, including UK direct agency Kitcatt Nohr.
Overall revenues were up 12.9% year on year but organic revenue growth – excluding acquisitions, disposals and currency fluctuations – was lower, at 4.1%.
Lévy said he believed the second half of the year would see "stronger and steadier growth" than the first half.
For the first time digital services accounted for a greater share of the group’s revenue than advertising (33% to 31%).
Digital grew by 15.6% on an organic basis and there was double-digit organic growth in the BRIC markets and what Publicis referred to as MISSAT (Mexico, Indonesia, Singapore, South Africa and Turkey).
Lévy said: "This is further evidence that the Groupe has made the right strategic investment decisions. We will continue to give pride of place to digital activities and high-growth markets."
This article was first published on campaignlive.co.uk
- Digital Content Executive Risk Factory Ltd Up to £25,000 based on experience, skills and working hours., Central London W1
- DM Campaign Manager - 12 month FTC to start asap. AF Selection Up to £30,000, West Midlands
- Account Director Lipton Fleming £35000 - £40000 per annum + Commission , London
- Senior PPC Account Manager PFJ £35000.00 - £40000.00 per annum, London
- Marketing Manager Lipton Fleming £20000 - £30000 per annum + Bonus , London
- Cobra introduces bra-making brewer 'The Boss'
- Anti-slavery charity creates '12 Years a Slave' tactical ad after Oscar win
- Majority of 15m Twitter users in the UK follow a newspaper
- Hooch appoints More and MJ Media for Keith Lemon campaign
- Birds Eye kicks off £60m pan-Euro campaign
- Will content kill traditional ad models?