Chris Ridd lands planning director role at Isobel
By Nick Batten, campaignlive.co.uk, Friday, 27 April 2012 09:36AM
Isobel, the independent advertising agency, has appointed Chris Ridd to the newly created role of planning director.
Ridd will work across the agency's entire portfolio, reporting to Steve Hastings, planning partner for the agency.
Ridd joins Isobel from sister VCCP agency SFW, where he worked as senior planner across a number of accounts, including Southern Railway and MORETH>N, for which he led the strategy on the MORETH>N FREEMAN campaign.
Before working for SFW, Ridd was at Kitcatt Nohr Alexander Shaw for three years, where clients included Waitrose, John Lewis and the NSPCC.
Hastings said: "Chris is an important hire in strengthening our senior team and planning capability, and brings with him a wealth of experience with some impressive campaigns under his belt."
In January, Isobel won the £5m Jackpotjoy account, beating M&C Saatchi, DraftFCB and Creature in a competitive pitch.
Isobel has also worked with Bernard Matthews, Werther's Original and Kettle Chips.
Follow Nick Batten on Twitter @NickBatten2
This article was first published on campaignlive.co.uk
- Senior Account Director- Ceative Agency Spectrum 360 Recruitment £45k - £50k, London (Central), London (Greater)
- Account Manager- Creative Agency Spectrum 360 Recruitment £28k - £34k, London (Central), London (Greater)
- Account Executive - Creative Agency Spectrum 360 Recruitment £21k - £24k, London (Central), London (Greater)
- Account Director- Ceative Agency Spectrum 360 Recruitment £40k - £45k, London (Central), London (Greater)
- Project Manager- Creative Integrated Agency Spectrum 360 Recruitment £26k - £35k, London (Central), London (Greater)
- Land Rover to move global ad account into Spark44
- WPP's Martin Sorrell reconsiders strength of newspapers
- Group M retains £80m Lloyds media
- Twitter hunts for UK marketer as it targets £180m ad revenues
- Gogglebox stars encourage viewers to vote
- Dave Trott at Ad Week Europe: Ads have become overcomplicated