VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
By Sara Kimberley, campaignlive.co.uk, Thursday, 24 May 2012 10:40AM
David Howard: leaving Johnny Fearless to join Fold7 as head of planning
At Fold7, Howard will oversee planning as well as revamp the agency's positioning. He will work across clients such as Carlsberg and Nike.
Howard, the former international planning director at Saatchi & Saatchi, launched Johnny Fearless just over a year ago with Neil Hughston and Paul Domenet. The agency said it expects to replace Howard in due course.
While at Saatchis, Howard worked on the Guinness "greatness" and Visa "lifeflow" campaigns. He also worked at Abbott Mead Vickers BBDO and Grey Matter.
Howard said: "I am looking forward to working alongside a strong team of creative thinkers who share the same ambition to shape an ad agency for the 21st century."
Ryan Newey, the founder of Fold7, said: "I have no doubt that having David on board will strengthen our position and services for clients."
This article was first published on campaignlive.co.uk
Interesting research here from the research from the Pew Research Center points to how Twitter isn’t perceived by some teens as a social network in the same way as Facebook or LinkedIn.