Home Office kicks off police pitch
By Ian Darby, campaignlive.co.uk, Thursday, 14 June 2012 10:00AM
The Home Office has invited agencies to pitch for a new campaign to raise awareness of the introduction of Police and Crime Commissioners.
It has issued a request to agencies to pitch for the account via the Government Procurement Service.
Advertising activity is expected to break ahead of the election in November of the first PCCs in England and Wales.
PCCs will be elected as the Home Office looks to cut crime and deliver greater efficiency in local police forces.
The commissioners will have the power to hold chief constables to account and will be tasked with building confidence among local people in the police while working on a unified approach to crime prevention.
The appointed agency will be in place ahead of the creation of new government advertising rosters in the autumn. Government departments are able to pitch individual projects via the GPS ahead of this process.
This article was first published on campaignlive.co.uk
- Affiliates Executive - No. 1 Agency! GoodEgg Digital Circa £25k + Exceptional Benefits, Central London
- Digital Display Manager - Leading Agency GoodEgg Digital £Neg + Great Benefits, South East England / London (Central), London (Greater)
- Senior Marketing Director - 9-12 month FTC Comedy Central £competitive, Camden, London (Greater)
- Publicity Manager (PR) - World Leading Charity - Central London Ninesharp £38000 - £50000 per annum + Benefits, City of London
- Marketing Analysis Manager Ninesharp £35000 - £40000 per annum + Benefits, City of London
- Sorrell warns of Scotland becoming an 'outlier' and the UK 'diminished' by a Yes vote
- Sometimes collaboration, not innovation, can be the key to winning campaigns
- Virgin Trains spends £8 million on advertising to refocus on its brand
- WPP challenges Govt review
- Instagram partners with Omnicom to launch ad service in the UK
- Hovis appoints Mother to ad account