Fortune Cookie acquired by WPP's Possible Worldwide

By Ed Owen, campaignlive.co.uk, Thursday, 02 August 2012 04:05PM

WPP digital agency Possible has bought London-based digital specialist Fortune Cookie for an undisclosed sum, appointing its founder Justin Cooke as its UK chief executive.

Justin Cooke: founder, Fortune Cookie

Justin Cooke: founder, Fortune Cookie

Fortune Cookie was founded in 1997 by Cooke, who is currently chair of the British Interactive Media Association. It has offices in Poland, the Netherlands, the US and Australia.

It employs more than 190 people and clients include Canon, Aegon, NetJets, BP and Legal & General.

Fortune Cookie's revenues for the year ended 31 August 2011 were approximately £9.4m, with gross assets of around £2.8m, and it was ranked by investment bank GP Bullhound as one of the fastest-growing digital media companies in the UK.

The deal expands Possible's UK and European footprint, adding to established agencies in Russia, Hungary, Romania and Serbia by supplying a major new office in Poland.

Cooke said: "Possible Worldwide is a global agency who knows that creating remarkable digital experiences for brands begins with amazing people.

"At the core of developing great solutions for clients is cultivating an atmosphere around brilliant people – a philosophy we share, and we are quite proud to now call ourselves Possible Worldwide."

This article was first published on campaignlive.co.uk

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs

  • Campaign Marketing Manager EMAP Competitive + Bonus, London (Greater) / London (East), London (Greater)
  • Exhibition Designers WRG Live Competitive salary and benefits package dependant upon experience, Manchester, Greater Manchester
  • Producer WRG Live Competitve salary and benefits package dependent upon experience, London (Central), London (Greater) / Manchester, Greater Manchester
  • Content Manager WRG Live Competitive salary and benefits package, Manchester, Greater Manchester
  • Senior Digital Strategist Stopgap £55000 - £60000 per annum + bens, London