Maxus' Lindsay Pattison named global chief strategy officer
By Nick Batten, campaignlive.co.uk, Thursday, 23 August 2012 11:00AM
Maxus has promoted Lindsay Pattison, its UK chief executive, to the new post of global chief strategy officer.
Pattison, who starts her new role immediately, has been the chief executive of Maxus in the UK since 2009 and will retain these duties while taking on global responsibilities.
The move follows last week's announcement that Vikram Sakhuja, currently the chief executive of Group M India and South Asia, will succeed Kelly Clark as the global Maxus chief executive later this year.
Pattison, who bolstered Maxus' UK management with the appointment of the managing director, Nick Baughan, from Mindshare in February, will continue to be based in London and will now take responsibility for the agency's global planning, data and insights, digital, marketing and new-business functions. She will also play a leading role in the agency's global client relationships, many of which are based in the UK.
Pattison said: "Leading Maxus in the UK has been incredibly fulfilling. We have enjoyed transformational growth and built a great team. I'm excited to help shape the Maxus offering and to drive success for our clients while still leading the UK agency."Follow @nickbatten2
This article was first published on campaignlive.co.uk
- Affiliates Executive - No. 1 Agency! GoodEgg Digital Circa £25k + Exceptional Benefits, Central London
- Digital Display Manager - Leading Agency GoodEgg Digital £Neg + Great Benefits, South East England / London (Central), London (Greater)
- Senior Marketing Director - 9-12 month FTC Comedy Central £competitive, Camden, London (Greater)
- Digital Advertising Brand: Head of Business Analytics Ultimate Asset £55000 - £70000 per annum + + comm + bens, London
- Marketing Communications Assistant Manager - Transport for London Transport for London Salary: £30,607 to £35,000 (subject to experience) Plus excellent benefits , London (Central), London (Greater)
- Sorrell warns of Scotland becoming an 'outlier' and the UK 'diminished' by a Yes vote
- Sometimes collaboration, not innovation, can be the key to winning campaigns
- Virgin Trains spends £8 million on advertising to refocus on its brand
- WPP challenges Govt review
- Domino's Pizza launches TV ad for cheese and smokey bacon stuffed crust
- Hovis appoints Mother to ad account