Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
Creature wins Your Move ad business
By Jeremy Lee, campaignlive.co.uk, Thursday, 04 October 2012 11:05AM
Creature London has won the £2 million advertising account for the estate agent Your Move after a competitive pitch.
Your Move: Creature beat Karmarama and M&C Saatchi
The agency defeated Karmarama and M&C Saatchi in a process managed by the pitch consultant Squadron. Creature is set to launch its first work for Your Move in January 2013.
The appointment follows that of MPG Media Contacts to the media planning and buying account.
Your Move claims to be the largest estate agency brand in the UK, with more than 300 branches.
Dan Shute, a managing partner at Creature London, said: "Estate agents are a much-maligned sector; we're relishing the chance to work with the UK's largest to show everyone that reputation isn't always justified."
David Newnes, the managing director of Your Move, added: "We needed an ambitious, smart and creative agency – we found that in Creature London."
Follow @JezzaleeThis article was first published on campaignlive.co.uk
Additional Information
Campaign Jobs
- Digital Account Director - Creative Agency - London Sphere Digital 50-70k +bonus +benefits, London, South East
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- Head of Content David Thatcher Recruitment £80-100 + benefits, London or Reading
- Head of Planning David Thatcher Recruitment to 120k + benefits, London or Reading
- Head of CRM David Thatcher Recruitment £80-100k + benefits, London or Reading
Highest rated
Most viewed
Most commented
-
The console is dead: The Socialisation of Gaming
The games console as we know it is dead. When Microsoft unveiled the Xbox One earlier this week, it was clear that this was more than a device that would enable you to play Call of Duty or FIFA – this was, in Microsoft’s own words, “an all-in-one home entertainment system”.
