In association with
Kettle Foods 'the Kettle way' by 101
Campaign Work, Thursday, 18 October 2012 12:33PM
Kettle Foods has released a print and digital campaign, by 101, to support its new range of tortilla chips.
Kettle Foods 'the Kettle way' by 101
The agency commissioned a traditional signwriter, Mick Pollard, to hand-paint each of the print executions in the campaign.
There is also a short film about him and his work on the brand’s Facebook and YouTube channels. The work, which breaks this week, was created by Tim Donald and Misha Newby. The photographer was Robbie Maynard.
This article was first published on Campaign Work
Additional Information
Campaign Jobs
- Managing Director - Equity potential DU Group £120,000 - £150,000, South Oxfordshire
- PR SAM-AD Financial Services, £33-35k #PR Blue Skies Marketing Recruitment GBP33000 - GBP55000 per annum, Benefits: benefits, London
- Business Director PFJ £60000.00 - £75000.00 per annum + Excellent Benefits, London
- Marketing Manager Adam Recruitment £35000 - £40000 per annum + car + bonus + benefits, Leicestershire
- Groovy & Grails Developer - £35k - Central London Digital Gurus £30000 - £35000 per annum + travel perks :), London
Most viewed
- Blippar connects disjointed families, says MEC executive
- Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game
- Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart
- ITV and Channel 4 insist they will beat declining ad market
- Heinz brings back invisible bottle of tomato ketchup
- EE adds Dare to agency roster to develop digital
Most commented
-
Twitter gives brands lead generation with new cards
Twitter has announced an addition to its Twitter Cards today to allow marketers to generate leads and drive purchases and all within the space of a tweet.It is a significant move that brings the ability for Twitter users to easily leave their contact details within expanded tweets, called the Lead Generation Card, to express interest in what a brand is offering.
