Carat and Global Radio are the big winners at the Media Week Awards

By Jeremy King, mediaweek.co.uk, Friday, 26 October 2012 09:34AM

Carat and Global Radio won the two big prizes at last night's Media Week Awards at Grosvenor House, which was attended by an impressive 1,300 guests.

Carat scooped Agency of the Year, while Global Radio retained its crown as Sales team of the Year.

A record-breaking year for the Media Week Awards had judges presiding over more than 520 entries and deciding upon the following winners:

Agency of the Year

Gold: Carat
Shortlist: Manning Gottlieb OMD, PHD, the7stars, ZenithOptimedia, MPG Media Contacts

Sales Team of Year

Gold: Global Radio
Shortlist: ITV, JCDecaux, Ocean Outdoor, The Telegraph

Grand Prix

Gold: ITV, British Heat Foundation and Coronation Street

Media Brand of the Year

Gold: Spotify
Shortlist: Shortlist Media, Sky Media, TalkSport/Sport magazine, The Week

Agency - Media Idea Launch

Gold: PHD for Warner Bros Horrible Bosses
Silver: ZenithOptimedia
Bronze: OMD Group
Shortlist: M2M, Manning Gottlieb, PHD

Agency - Media Idea Relaunch

Gold: Adam & Eve for Save the Children's Born to Shine campaign
Silver: Goodstuff Communications
Shortlist: MEC, OMD, ZenithOptimedia

Agency - Media Idea Large

Gold: UM London and ITV for Burton's Biscuit Co and the Dodgers' Got Talent campaign
Silver: MediaCom, PHD
Shortlist: MediaCom, PHD

Best International Campaign

Gold: Universal McCann and Xbox for Kinect Star Wars
Silver: MEC International
Bronze: OMD International
Shortlist: MediaCom, OMD

Agency - Rising Star

Gold: Chrissy Totty/Vizeum
Shortlist: Carl Fernandes/iProspect, Richard Bradford/MEC, Carl Nawagamuwa/MEC, Sam Crocker/OMD Group

Media Innovation

Gold: Vizeum and 20th Century Fox for Prometheus
Silver: Telegraph Media Group
Shortlist: MediaCom, ITV, Arena Media

Small Collaboration

Gold: Global Radio and XFM for Danny Wallace's Naked Breakfast
Silver: PHD with Drum and ITV
Shortlist: MEC, MediaCom

Agency - Media Idea Medium

Gold: MediaCom and Mars Food for Papa's Big Tomato Challenge
Silver: Vizeum
Bronze: MPG Media Contacts
Shortlist: PHD, ZenithOptimedia

Owner - Idea Launch

Gold: ESPN EMEA and Budweiser for FA Cup Sponsorship launch
Silver: Global Radio
Shortlist: Absolute Radio, Bauer Media, Pearl & Dean

Large Collaboration (over £250,000)

Gold: Carat and Gordon's Gin for Gordon's Curtain Raiser
Silver: Arla, Carat and Disneymedia+  Cravendale and The Muppets
Bronze: MEC and Channel 5 for Paramount Big Brother
Shortlist: MediaCom and Home Office, MPG Media Contacts and Nandos

Media Creativity

Gold: PHD and British Heart Foundation for Heart attacks can happen on any street
Silver: Vizeum
Bronze: Vizeum
Shortlist: MEC and Channel 5

Econometrics

Gold: MEC for Morrisons
Shortlist: Carat, MEC, MediaCom, Starcom MediaVest Group

Research Insight

Gold: Carat for Kellogg's Crunchy Nut
Silver: RAB
Bronze: Specific, Shortlist, Arena Media, Sky Media

Data Innovation

Gold: Starcom MediaVest Group for EMI Hit
Shortlist: Guardian News & Media, MEC, PHD, Radio Advertising Bureau

Agency - Media Idea Small

Gold: MediaCom for VW Blue Motion
Silver: MediaCom
Shortlist: Mindshare, PHD

Owner - Media Idea Large

Gold: News International for Multimillion Pound Media Solution
Silver: Sky Media
Bronze: ITV
Shortlist: Global Radio, The Telegraph

Owner - Media idea medium

Gold: Channel 4 for Andrew Washlets Clean Campaign
Shortlist: IPC Media, ITV, News International, Sky Media

Owner - Media idea small

Gold: ITV for British Heart Foundation and Coronation
Silver: Ocean Outdoor
Bronze: Clear Channel Outdoor
Shortlist: Bauer Media, Evening Standard, JCDecaux, Sky Media, The Telegraph

Owner - Rising star

Gold: Christian d'Ippolito/Unruly Media
Shortlist: Kloe Wells/CBS Outdoor, William Mitt/CBS Outdoor, Jade Behr/Yahoo

This article was first published on mediaweek.co.uk