Media agencies vie for Gatwick account
Gatwick Airport has called a review of its £15 million five-year media planning and buying account, currently held by Mindshare.
In an RFI issued this week, Gatwick said the successful agency will have "demonstrable experience" of UK and international markets, a "proven track record in multimedia" and a "strong network of media providers".
Gatwick expects to shortlist three to six shops and interested parties have until 9 December to apply.
The airport’s media spend could be as much as £15 million over the five-year period of the contract.
In July, Gatwick appointed Publicis Chemistry to handle its advertising account, with a brief to help Gatwick become London’s airport of choice as it expands its retail and restaurant offering.
Gatwick, which was sold by BAA to Global Infrastructure Partners for £1.5 billion in 2009, is the UK’s second-largest airport, behind London Heathrow, and claims to handle around 33 million passengers every year.
This article was first published on campaignlive.co.uk
- Senior Creative Major Players £70000 - £80000 per annum, London
- Design Director createselect Up to £65k, London (Greater)
- Quant Researcher-Immediate Start-Saudi Arabia-c50k Tax Free Elizabeth Norman International £40000 - £50000 per annum + Tax free and travel, Saudi Arabia
- Senior Brand Manager Salt £160 - £190 per day, Reading
- Senior Project Manager Digital Gurus £40000 - £45000 Per Annum, london
- Google's European leader says viewing habits are 'changing dramatically'
- Land Rover to move global ad account into Spark44
- Martin Sorrell talks Maurice Lévy, Tesco, and the global outlook
- Viacom to bring Breaking Bad to Freeview with Spike launch
- 'Advertisers are snake oil salesmen', says Peter Oborne
- Group M retains £80m Lloyds media