Wilkinson Sword 'mow the lawn' by JWT New York
Agency: JWT, New York
Rating: 5.0
Diary - Calendar boys
campaignlive.co.uk, Thursday, 22 November 2012 08:00AM
This one's for any ladies out there who have not yet succumbed to the weekly browbeating by the BBC to get you to buy a Countryfile calendar.
Even more exciting than pictures of gambling lambs, red squirrels and misty Peak District landscapes, the market research lads (yep – just the lads) at Ipsos Mori are baring all in a 2013 calendar. It’s not a bizarre response to some particularly fascinating piece of research that they have uncovered, but rather a noble attempt to raise money for Prostate Cancer UK. The calendars cost £8.50 with all proceeds going to the charity.
This article was first published on campaignlive.co.uk
Additional Information
Campaign Jobs
- Broadcast Planning & Buying - Senior Management Position PFJ £70000 per annum, London
- Digital Media Manager - Client side - Entertainment PFJ £45000 per annum, London
- Senior Digital Designer Propel £35000 - £40000 per annum + Excellent Benefits, Kensington and Chelsea
- Digital Acquisition Manager - e-Commerce ReThink Retail £40000.00 - £50000.00 per annum + Benefits , Milton Keynes
- Senior Digital Marketing Manager - e-Commerce ReThink Retail £65000.00 - £70000.00 per annum + Car + Benefits , Milton Keynes
Highest rated
Most viewed
- Blippar connects disjointed families, says MEC executive
- Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game
- Nature Valley awards integrated business to start-up
- LMFM challenges bakers to be Brave on World Baking Day
- Samsung strikes placement deal with The Wanted
- Jaguar readies global campaign for F-Type launch
Most commented
-
What we can all learn from how Daft Punk won the web
For an industry supposedly in demise, the music business is leading the way when it comes to generating social currency. And, for the savviest of social marketers, generating sales as well.
