ZenithOptimedia nets Totaljobs task

By Katherine Levy, campaignlive.co.uk, Thursday, 22 November 2012 08:00AM

ZenithOptimedia has won the £3 million offline media planning and buying account for the online recruitment company Totaljobs Group.

Totaljobs: appoints ZenithOptimedia

Totaljobs: appoints ZenithOptimedia

UM London had held the business since 2006. The digital agency Agenda21 retains the online planning and buying responsibilities.

Totaljobs is the umbrella brand for a number of job websites including Totaljobs.com, Careerstructure.com, Caterer.com, Retailchoice.com, Salestarget.co.uk and CWJobs.co.uk.

Last year, Totaljobs.com launched a mobile site aimed at jobseekers looking for information on the move.

In April, Totaljobs.com was bought by the Axel Springer-owned career site StepStone for £110 million.

VCCP, which handles the Totaljobs advertising account, recently created a TV and radio campaign featuring "Mr Luck", who gives unsound careers advice. The ad aimed to show people they don’t need luck to find a job but a helpful site such as Totaljobs.com.

This article was first published on campaignlive.co.uk

Related articles

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs

  • Campaign Marketing Manager EMAP Competitive + Bonus, London (Greater) / London (East), London (Greater)
  • Exhibition Designers WRG Live Competitive salary and benefits package dependant upon experience, Manchester, Greater Manchester
  • Producer WRG Live Competitve salary and benefits package dependent upon experience, London (Central), London (Greater) / Manchester, Greater Manchester
  • Content Manager WRG Live Competitive salary and benefits package, Manchester, Greater Manchester
  • Senior Ad Operations Executive Ultimate Asset £25000 - £28000 per annum + Amazing Benefits, London