Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
Out and About 22 November
By Mark Banham, mediaweek.co.uk, Thursday, 22 November 2012 03:08PM
This week, Out and About witnesses the ITV Upfronts, has a monster mash with Dennis Publishing, congratulates ZenithOptimedia on a gold and goes to the MTV EMA with GTN and PHD.
Going for gold: ZenithOptimedia rewarded for investing in its people
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This article was first published on mediaweek.co.uk
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Chronicles of Cannes – Day Two: The Redux
Day two dawned….and with it another migration back to the Palais.Annie Leibovitz explained the art of bringing a story down to a single moment, and shared the inspiration behind the campaign she created with Disney making tales as old as time relevant to today. We heard from Astro Teller, Captain of Moonshots at Google (yes, really) reinforcing the importance of storytelling in driving audacious invention. Mother warned us to hang on to the joy of craft and keep our brains happy in order not to become advertising douchebags. And Facebook discussed scalable creativity.
Read more on Chronicles of Cannes – Day Two: The Redux…
