Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
By Gordon MacMillan, mediaweek.co.uk, Wednesday, 30 January 2013 10:25AM
YouTube: reportedly set to launch pay-per-view channels
According to various reports, Google's YouTube has been in contact with a number of content producers with a view to supplying it with programming, which could be priced in the region of $1 to $5 (63p to £3.17) a month.
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Follow @gordonmacmillanThis article was first published on mediaweek.co.uk
Day two dawned….and with it another migration back to the Palais.
Annie Leibovitz explained the art of bringing a story down to a single moment, and shared the inspiration behind the campaign she created with Disney making tales as old as time relevant to today. We heard from Astro Teller, Captain of Moonshots at Google (yes, really) reinforcing the importance of storytelling in driving audacious invention. Mother warned us to hang on to the joy of craft and keep our brains happy in order not to become advertising douchebags. And Facebook discussed scalable creativity.
Read more on Chronicles of Cannes – Day Two: The Redux…