Enter loses £18m Harveys ad account
Harveys, the furniture store, has shifted its £18 million advertising account out of Enter and into Uber.
Enter, formerly known as HMDG, had worked on the brief for more than two years. The retailer had previously worked with the production company Velvet for its sponsorship of ‘Coronation Street’.
The Sheffield-based Uber has been briefed with shifting from solely price-led promotions to a campaign that shows the decision making process that shoppers make when buying furniture.
Greg Grimmer, one of the founding partners, left at the same time, while Al Moseley left in 2009.
This article was first published on campaignlive.co.uk
- Affiliates Executive - No. 1 Agency! GoodEgg Digital Circa £25k + Exceptional Benefits, Central London
- Digital Display Manager - Leading Agency GoodEgg Digital £Neg + Great Benefits, South East England / London (Central), London (Greater)
- Senior Marketing Director - 9-12 month FTC Comedy Central £competitive, Camden, London (Greater)
- Senior Digital Planner - Prestigious & Luxury Brands Ultimate Asset £28000 - £32000 per annum + Bonus + Benefits , City of London
- Media Director - KSA MCG Associates Tax Free & Competitive , Riyadh (SA)
- FT to reveal first design overhaul in seven years
- Philips launches campaign for app-controlled lightbulbs
- Sorrell warns of Scotland becoming an 'outlier' and the UK 'diminished' by a Yes vote
- Notonthehighstreet.com launches brand campaign
- Publicis boss Maurice Lévy to step down in 2017 amid board shake-up
- 18 Feet & Rising wins Skoda digital brief