Debs Gerrard, Albion London
campaignlive.co.uk, Thursday, 01 May 2014 11:35AM
Debs Gerrard 29 associate creative director, Albion London
Gerrard got her second job in advertising, temping as an account executive at Saatchi & Saatchi Auckland, when she was still at university. She got her first job when she was eight, cast as the lead in a commercial for Sammies, a cheese-filled biscuit sold south of the equator. Gerrard hated the biscuits but fell in love with advertising. After four years at Saatchi & Saatchi Auckland, she moved to London and freelanced before landing a job at Albion.
Gerrard says: "In New Zealand, agencies are a lot smaller and so they do everything. But, in the UK, they tend to specialise. What I enjoy about Albion is that it’s more like the agencies back home."
At Albion, Gerrard has created a social campaign for Jose Cuervo that helped the tequila brand gain a million Twitter fans, spearheaded the V energy-drink work targeting internet trolls and won a bronze Cannes Lion with a radio spot for the blood-cancer charity Anthony Nolan.
"Debs has one of those fantastic, never-give-up attitudes," Jason Goodman, Albion’s chief executive, says. "Her positive Kiwi view of the world is a good force at Albion."
This article was first published on campaignlive.co.uk
- Deputy Creative Director - Integrated/shopper agency The Industry Club London Ltd £75,000, London (Greater)
- Data Analyst Lipton Fleming £25000 - £40000 per annum + great benefits, London (Central), London (Greater)
- Marketing Assistant Sparx Up to £30,000 per annum + excellent benefits, Exeter, Devon
- Direct Marketing Manager Direct Recruitment £40,000 - £50,000, South West England / Dorset
- Category Strategy Executive Ball & Hoolahan £40,000 per annum, South East England / London (Greater) / London (Central), London (Greater)
- Virgin Holidays launches digital Caribbean push
- Bloomberg appoints Matt Teeman as commercial director EMEA
- Captain Morgan Facebook ad banned for suggesting alcohol conquers boredom
- Yahoo appoints Marc Bignell as head of trading for the EMEA region
- Samsung celebrates Prince George's birthday
- McCann picked to resurrect Homepride's Fred