DIARY: Arnold covers back in giant condom assault with UFO spotters ruse
campaignlive.co.uk, Friday, 09 August 2002 12:00AM
Visitors to the beautiful village of Cerne Abbas in Dorset will know about the man with the enormous appendage who lives on a nearby hill.
But unless you've been there this week, you won't have seen the chalk-carved Cerne Giant's latest attire - a 22-foot-long condom.
This was provided by the Family Planning Association as part of its mission to promote condom-wearing. Staff from its aptly named agency Feel donned balaclavas and spent Sunday night rolling the enormous latex sheet down the Giant's member. "It is the most famous cock in the world, the Feel founder and former Saatchi & Saatchi integrated creative director, Chris Arnold, puffed. In case of any problems, he suggested the team disguise themselves as ... UFO spotters.
"We had a weirdy book in the car and made some fake club membership cards. We thought the police wouldn't arrest us if we looked like nutters, he chirps.
This article was first published on campaignlive.co.uk
- Affiliates Executive - No. 1 Agency! GoodEgg Digital Circa £25k + Exceptional Benefits, Central London
- Digital Display Manager - Leading Agency GoodEgg Digital £Neg + Great Benefits, South East England / London (Central), London (Greater)
- Senior Marketing Director - 9-12 month FTC Comedy Central £competitive, Camden, London (Greater)
- Performance Manager Aspire £30000 - £40000 per annum + Excellent Benefits, London
- Business Director Dot-Gap £70k, London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr...
- FT to reveal first design overhaul in seven years
- Philips launches campaign for app-controlled lightbulbs
- Sorrell warns of Scotland becoming an 'outlier' and the UK 'diminished' by a Yes vote
- Notonthehighstreet.com launches brand campaign
- Publicis boss Maurice Lévy to step down in 2017 amid board shake-up
- 18 Feet & Rising wins Skoda digital brief