Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
Campaign, Friday, 24 June 2005 12:09PM
The ad, which has already scored well at the British Television Advertising Awards and D&AD Awards, has faced relatively light competition at this year's festival, with only DDB London's "singin' in the rain" for the Volkswagen Golf GTi and Lowe London's "pilot" for Stella Artois tipped as other potential contenders for the big prize.
Other UK gold winners are likely to include Saatchi & Saatchi for its "ventriloquist" spot for the NSPCC and TBWA\London for "golfers" and "traders" for Sony PlayStation2. Thailand is likely to score a second gold Lion for JWT's "King Kong" spot for Ford pick-up trucks.
This article was first published on Campaign
Day two dawned….and with it another migration back to the Palais.
Annie Leibovitz explained the art of bringing a story down to a single moment, and shared the inspiration behind the campaign she created with Disney making tales as old as time relevant to today. We heard from Astro Teller, Captain of Moonshots at Google (yes, really) reinforcing the importance of storytelling in driving audacious invention. Mother warned us to hang on to the joy of craft and keep our brains happy in order not to become advertising douchebags. And Facebook discussed scalable creativity.
Read more on Chronicles of Cannes – Day Two: The Redux…