The company said that the weakness of the US dollar had contributed to the fall in profits, the company's first since 2006.
But chairman Maurice Lévy said the group was well placed to beat growing global financial uncertainty.
He said: "In a somewhat depressed world economy, and against a backdrop of financial unease, we have every reason to believe that we can better resist by virtue of our strong positions in high-growth markets and sectors.
"We are cautiously and reasonably confident in our expectations for the second half of 2008."
The company announced that in the first half of this year, digital businesses accounted for 18.8% of the group's revenue compared with 12.7% in the same period in 2007.
This follows Publicis Groupe's launch of a new digital division, Vivaki, in June.
Publicis Groupe profits hit by weak dollar
by Staff, Campaign, 24 July 2008, 08:05am
Publicis Groupe today announced its profits were three per cent down on last year during the second quarter 2008.
Maurice Lévy...optimistic
All Comments
Down Low - 24 July 2008
It could also have to do with the amount of shite his crappy agencies turn out and how the clients are leaving in droves...
But whatever keeps him employed until the next Publicis "revolution" to buy him another six months at the trough
Rollie Fingers - 28 July 2008
How Many digital divisions has this guy launched? The rest of the World just gets on with digital, But Publicis keeps on issuing PRs like it's the second coming. Nice chap though... met him once
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