Public View - Hovis 'relaunch by MCBD

By Staff, campaignlive.co.uk, Monday, 22 September 2008 06:00AM

LONDON - Hovis has released a 122-second TV spot, featuring a skip through British history - find out what members of the public thought.

Hovis 'relaunch' by Miles Calcraft Briginshaw Duffy

Created by Miles Calcraft Briginshaw Duffy, the spot encapsulates the entire time period by using a boy who picks up his bread in 1886.

During his journey home, he travels through time and Britain's major historic events, to deliver it to his mum in 2008. 

Watch the video above to find out what members of the public thought.


  Video produced by
Vox Pops International on  behalf of Campaign.



View previous Public View videos:

Cadbury 'gorilla/trucks mash-up' by Fallon
Kwik-Fit 'amazed' by DDB

KFC 'today starts here' by BBH

Asda 'back to school' by Fallon

Orange 'together we can do more' by Fallon

BBC 'the journey to the East' by Damon Albarn and Jamie Hewlett
Snickers 'get some nuts' by AMV BBDO
Comfort 'nudists' by Ogilvy
McDonald's 'planting' by Leo Burnett

Heinz 'deli mum' by Abbott Mead Vickers BBDO
Orange 'i am' by Fallon

This article was first published on campaignlive.co.uk

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs