Ogilvy axes 10% of North America staff
By Daniel Farey-Jones, brandrepublic.com, Wednesday, 07 January 2009 09:00AM
LONDON - WPP Group's Ogilvy Group in North America has cut around 150 staff, or almost 10% of its workforce, according to US reports.
The staff reductions have affected group businesses from Ogilvy & Mather to OgilvyOne, Ogilvy Interactive and OgilvyAction.
The Ogilvy cuts are apparently the first wave of redundancies after WPP chief executive Sir Martin Sorrell signalled last year WPP would be reducing staff, especially in Europe and North America.
According to a report at the weekend, Sorrell expects divisional heads to reduce employee numbers where staff costs exceed 60% of revenues.
Ogilvy North America has been hit by client spending reductions greater than the company's new business growth, as well as losing out on current clients' spend to other roster agencies, according to US trade journal Adweek.
Miles Young took over as global chief executive of Ogilvy Group on January 1, having been appointed in the summer as the successor to Shelly Lazarus, who remains as chairman.
This article was first published on brandrepublic.com
- Senior Marketing Director - 9-12 month FTC Comedy Central £competitive, Camden, London (Greater)
- Artworker (Corporate Communications, Annual Reports) Creative Recruitment £32000 per annum, London
- Pricing Analyst Ninesharp negotiable, Walsall
- Senior customer & Market Intelligence Manager Ninesharp negotiable, Walsall
- Product Manager Ninesharp negotiable, Walsall
- Macmillan defends hijacking ice bucket challenge
- Comparethemarket.com first UK brand to run Facebook Premium Video ads
- Guinness Africa launches 'made of black' campaign with Kanye West ad
- Twitter launches learning hub for agencies
- Game Of Thrones actress stars in online Karen Millen campaign
- Uncle Ben's launches YouTube cooking show