Alexandr the meerkat launches blooper viral
By Noel Bussey,
Wednesday, 18 March 2009 10:30AM
LONDON - VCCP has launched a viral campaign for Comparethemarket.com made up of bloopers featuring Alexandr, the cravat-wearing meerkat owner of comparethemeerkat.com.
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The viral features outtakes from the TV campaign showing Alexandr getting lines wrong, slipping and banging his head and being caught looking at a naughty meerkat porn site.
Traffic to the comparethemeercat.com website increased by 100 per cent on the release of the viral, which was seeded through Twitter and Facebook.
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