WH Smith permits 'chuggers' in-store
By Jeremy Lee, marketingmagazine.co.uk, Friday, 24 April 2009 08:40AM
LONDON - WH Smith is allowing so-called 'chuggers' - charity collectors who accost shoppers on high streets - into its stores.
The chuggers are allowed to approach shoppers as they enter the books and stationery retailer as they enter shops and browse for magazines.
WH Smith's chief executive Kate Swann said that she endorsed the practice in stores where there was enough space. However she said that she would not allow practices that proved unpopular with customers.
Pre-tax profits at WH Smith fell to £61m from £64m over the six months to February 28 while sales fell to £731m from £734m over the period.
This article was first published on marketingmagazine.co.uk
- Mid Weight Planner - ATL Daniel Marks London £30-£50K + Excellent Benefits, Central London
- Motion graphics designer/after effects expert Salt £200 - £300 per day, City of London
- Senior Digital Designer Required | Contract to Permanent Salt £300 - £400 per day, City of London
- Senior Digital Designer Salt £300 - £400 per day, City of London
- Mid Level User Experience Designer Salt £30000 - £45000 per annum + Plus bonus and excellent benefits, London
- Campaign Viral Chart: Pepsi tops Coke with Jeff Gordon test drive
- Iris and Cheil big winners at MAA Best Awards
- Twitter attracts more ads, but rates tumble 67%
- Greenpeace protests outside Saatchi & Saatchi London office
- Kevin Bacon, Google Glass and Julian Assange: the SXSW weekend in tweets
- Halifax releases 'holiday dad' campaign