VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
Cannes Lions 2009 - Awards leaderboard
By Staff, campaignlive.co.uk, Thursday, 25 June 2009 06:00AM
View the prizes picked up by UK agencies in the 2009 Cannes Lions.
2009 Cannes Lions...UK agency leaderboard
This article was first published on campaignlive.co.uk
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Forget the ‘Store of the Future’; brands need to think about the store of tomorrow
Technological innovations are everywhere, and while we may hear about a number of fascinating new developments, few will actually truly define the future of retail. Considering the changing landscape, technology is irrelevant if you don’t first understand both the behaviours and motivations of consumers in a hyper-connected, multi-channel world.
