Aunt Bessie's 'Margaret and Mabel' by VCCP
Agency: VCCP
Rating: 5.0
mediaweek.co.uk, Tuesday, 14 July 2009 02:08PM
Yoko De Souza, business development director, Titan Outdoor
De Souza will focus on developing relationships at client level and will aim to increase the amount clients spend on out-of-home media.
Prior to working at Starcom MediaVest Group as marketing and business development director, De Souza was director of client planning at JCDecaux. She will report to national sales director Ged Weston.
Vidal will be responsible for sales from the media agencies Mediaedge:cia and Maxus. Most recently, he was senior account manager at Avanti Screenmedia.
He has seven years' experience in outdoor and previously worked at out-of-home agency Posterscope and now-defunct outdoor media owner Streetbroadcast.
This article was first published on mediaweek.co.uk
Day two dawned….and with it another migration back to the Palais.
Annie Leibovitz explained the art of bringing a story down to a single moment, and shared the inspiration behind the campaign she created with Disney making tales as old as time relevant to today. We heard from Astro Teller, Captain of Moonshots at Google (yes, really) reinforcing the importance of storytelling in driving audacious invention. Mother warned us to hang on to the joy of craft and keep our brains happy in order not to become advertising douchebags. And Facebook discussed scalable creativity.
Read more on Chronicles of Cannes – Day Two: The Redux…