Nintendo hit by declining Wii sales

By Joe Thomas, marketingmagazine.co.uk, Friday, 31 July 2009 08:30AM

LONDON - Nintendo, the video gaming company, has announced that it expects annual profits to fall for the first time in four years, as sales of its Wii console decline.

Nintendo hit by declining Wii sales

In the three months to the end of June, sales of the Wii console dropped by 57% compared with the same period last year. During the period there have also been fewer big-game releases.

In the same quarter, Nintendo's operating profit has decreased by 61%, with total revenue falling by 40%.

 

This article was first published on marketingmagazine.co.uk

Article tags:

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs