Monocle to launch television series on BBC World
By Anne Cassidy, campaignlive.co.uk, Thursday, 11 February 2010 10:30AM
LONDON - Monocle, the upscale magazine, is launching its own TV series on BBC World News.
The weekly show, which will air in the second quarter of this year, is an extension of the print title and is styled as a global briefing on current affairs, business, culture and design.
It will be presented by Monocle's editor-in-chief, chairman and founder, Tyler Brûlé. Brûlé has previously created and hosted two television series for BBC4, The Desk and Counter Culture.
The series will cover emerging geopolitical hotspots, business personalities, pop culture, the arts, fashion and design. Each half-hour show will also feature two or three main stories filmed especially for the series.
Monocle launched its own weekly podcast in December last year and has opened its own shops selling branded designer goods.
The magazine sells around 150,000 copies on the newsstand in 60 markets around the world.
This article was first published on campaignlive.co.uk
- Senior Sales Manager - TRAVEL - Programmatic Ultimate Asset £42000 - £50000 per annum + bonus and benefits , City of London
- Commercial Head of Video - Global Brand Ultimate Asset £70000 - £80000 per annum + excellent benefits & amazing commission, London
- Head of Marketing,Design, London, £65k Blue Skies Marketing Recruitment £60000 - £65000 per annum, London
- Strategic Marketing Manager, London Blue Skies Marketing Recruitment £40000 - £45000 per annum, Benefits: +Fantastic benefits, London
- Creative Designer fishtank £30000 - £34000 per annum, Cambridge
- ZenithOptimedia loses £200m O2 business to Havas Media without a pitch
- Doctor Who online game gets kids coding
- Philips launches juicer video campaign with Louis Smith
- Currys PC World launches brand campaign ahead of Christmas
- Argos releases second ad in its latest strategy
- A JWT tribute to its Oxo mum: Lynda Bellingham