RKCR/Y&R promotes Ben Kay in planning restructure
By Matt Williams, campaignlive.co.uk, Thursday, 29 April 2010 08:00AM
Rainey Kelly Campbell Roalfe/Y&R has promoted Ben Kay, its head of planning, to the newly created role of chief strategy officer, as part of a restructure of its planning department.
Kay, who has worked at RKCR/Y&R for six years, will take on the new role immediately and will oversee strategy across all of the agency's key clients. He will continue to report to the RKCR/Y&R chief executive, Richard Exon.
The head of planning role will now be split between two of the agency's existing senior planners, Emily James and Lori Meakin.
Last year, James was responsible for the strategy on brands including the BBC and the Food Standards Agency, while Meakin led the plan-ning on the most recent Christmas campaign for Marks & Spencer.
Kay joined RKCR/Y&R in 2004 from Brand Buzz, the Young & Rubicam Brands-owned integrated agency based in New York.
He spent a year setting up Swarm@RKCR before becoming the head of planning in September 2007. During his time in the role, Kay has overseen the strategy on campaigns including "fantastic journey" for Virgin Media.
Exon said: "Ben Kay is an outstanding strategist and leader, and is perfectly placed to continue developing the agency's great work in this area."
This article was first published on campaignlive.co.uk
- Artworker Fashion & Retail Personnel Consultancy £23000 - £25000 per annum + Outstanding Benefits!, London
- Producer Premier Media Up to £35,000, London
- Producer - Commercial Projects Premier Media Up to £35,000, London
- Quantitative Researchers Lipton Fleming £20000 - £70000 per annum + benefits, London
- Qualitative Researchers Lipton Fleming £20000 - £75000 per annum + Benefits, London
- Campaign Viral Chart: Amazon's drones topple van Damme
- Shazam reveals most tagged ads of 2013
- Ogilvy poaches McDonald's creative director for Unilever role
- VCCP, MediaCom, Lida and SapientNitro among Campaign's Agencies of 2013
- More evidence of strong TV spend in second half of 2013
- New year's resolution: learn to code in 2014