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30 September 2014

  • 02:00PM
  • News
Haymarket launches Campaign in the US

Haymarket launches Campaign in the US

Haymarket Media Group is launching its leading advertising and marketing title, Campaign, in the US.

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  • 12:58PM
  • News
New technology is another way to be creative

New technology is another way to be creative

NEW YORK - Three of the world's most respected creatives rejected the idea that algorithms and computers will ever replace people in the advertising industry, at Advertising Week in New York.

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  • 10:32AM
  • News
Sky invests $5 million in native ad tech firm

Sky invests $5 million in native ad tech firm

Sky has invested $5 million (£3.1 million) in the native advertising technology company Sharethrough.

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  • 09:38AM
  • News
TNT launches TV campaign to humanise brand

TNT launches TV campaign to humanise brand

TNT, the postal service, is launching its first TV ad campaign for four years, in a bid to humanise the brand.

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  • 09:27AM
  • News
Dave Trott: Reading sets you free

Dave Trott: Reading sets you free

The problem with all prisons worldwide is overcrowding.

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  • 08:42AM
  • News
ESPN 'very surprised' by BT's bid for Premier League rights

ESPN 'very surprised' by BT's bid for Premier League rights

NEW YORK - ESPN was "very surprised" by BT's knockout bid for the Premier League broadcast rights, according to Eric Johnson, the ESPN executive vice-president, global multimedia sales.

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  • 07:43AM
  • News
Smirnoff Ice airs Africa campaign

Smirnoff Ice airs Africa campaign

Smirnoff has released a TV campaign across four African countries for its Ice Double Black and Ice Double Black Guarana drinks, as part of a push in the continent by parent company Diageo.

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  • 07:32AM
  • News
Sales execs size up data at Advertising Week panel

Sales execs size up data at Advertising Week panel

NEW YORK - Data is "one of ESPN's greatest priorities" over the next 18 months, according to Eric Johnson, the ESPN executive vice president, global multimedia sales, speaking at Advertising Week this morning.

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  • 07:30AM
  • News
'If you aren't failing, you're not trying'

'If you aren't failing, you're not trying'

NEW YORK - Miles Nadal, chairman and chief operating officer of MDC Partners, challenged Advertising Week attendees to encourage their teams to "pursue the art of the possible."

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  • 07:25AM
  • News
Facebook's Sheryl Sandberg calls for more ads that celebrate women

Facebook's Sheryl Sandberg calls for more ads that celebrate women

NEW YORK - Sheryl Sandberg, Facebook's chief operating officer and the author of 'Lean In', led an Advertising Week panel that explored gender roles in global campaigns.

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