Wilkinson Sword 'mow the lawn' by JWT New York
Agency: JWT, New York
Rating: 5.0
Author's Profile
Gordon MacMillan
Social Media & International EditorGordon MacMillan is the Social Media & International Editor at Haymarket Brand Media.
You can follow him on Twitter here and read his Gordon's Republic blog here where he writes mostly about social media, paid content and media.
Gordon MacMillan is the former editor of Brand Republic, which and was part of the Haymarket team that launched the site.
Prior to Brand Republic Gordon worked on Campaign magazine where he was Internet Editor and Editor of the magazine's CampaignLive website.
Gordon has also worked on Revolution magazine where he project managed the launch of the magazine's first website.
He has also spent time on Precision Marketing and Computing magazines.
He attended the Cardiff School of Journalism at the University of Cardiff and has a media degree from Bournemouth University.
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- ACCOUNT MANAGER - Creative & Strategic Brand Agency Royds Raphael £35K-£40k, London
- Senior Account Manager - Retail Royds Raphael £35k-£45k+excellent benefits, London
- Digital Strategist/Planner - FMCG Stopgap £50000 - £60000 per annum, London
- Account Director - Digital - Pure Play Stopgap £40000 - £50000 per annum, City of London
- Account Director - Botique Full Service Agency PFJ £42000.00 - £45000.00 per annum, London
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30 Seconds to Mars stratospheric rise on social media
In the week that it was shown that users only visited the planet Google+ for less than 7 minutes a month it’s interesting to look at how a contemporary rock artist brand goes about using social media in their marketing and the different levels of interest on different platforms.
