Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG
Agency: BETC Euro RSCG
Rating: 5.0
Author's Profile
Suzanne Bidlake
Associate editor (reports)Born
February 5, 1964
Favourite ad
Vintage: BMP's 1986 "Points of View" for the Guardian, a product of the holy trilogy of John Webster, Frank Budgen and Paul Weiland.
Recent: Dare's viral ads for Sony Vaio featuring John Malkovich. Superbly surreal.
Favourite Book
Time's Arrow - Martin Amis. Undoubtedly influenced by reading the original, scrawled-upon manuscript.
Favourite track
Tends to be seasonal. If it's summer, Astrid Gilberto's "Girl from Ipanema", which makes me think I'm bowling along leafy boulevards in the south of France in the convertible Fiat Spider I had for too short a time in my twenties.
At other times of the year, it's pretty eclectic. Enduring favourites include Nina Simone, and Leonard Cohen for the words and his growl.
Favourite TV programmes
This Week; Curb Your Enthusiasm
Most humbling experience
Falling in love
The Lowdown
A previous news editor of Marketing and the U.S. magazine Advertising Age's daily, global, email news wire, Suzanne has written and broadcast on advertising, marketing and media for almost 20 years.
She is keenly embracing the film capabilities of the web, so, if you meet her in Cannes, be prepared to have a microphone put in your face.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
