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Maisie McCabe profile

Maisie McCabe

Senior Reporter

Maisie has been with Brand Republic Group since August 2008 and covers TV, radio, outdoor, cinema and regional media.
Maisie on Twitter: @MaisieMcCabe 

Relevant experience: Work experience placements at The Guardian, The Independent on Sunday, Third Sector, Dazed and Confused, Olive and The Stool Pigeon in addition to freelancing for Time Out, NewStatesman.com and Dazed Digital. Maisie completed her postgraduate journalism diploma at City University in summer 2008.

Favourite ad: The Flat Eric ad for Levi’s Sta-Prest

Favourite track: It’s between Sister Nancy ‘Bam Bam’ and New Order ‘True Faith’.

One thing not a lot of people know about me: I’m a pretty open book…

If I wasn’t slaving away at Haymarket I’d be...? Researching seventeenth century political thought.

 

Latest Articles From This Author

Publicis Groupe UK revenue hit by retail and Blackberry

- Publicis Groupe has reported its UK revenue declined by almost 2 per cent in Q2 2014, following reductions in the retail sector and the impact of the decline of the phone manufacturer Blackberry.

Sky Europe deal expected before summer gets underway

- BSkyB's proposal to takeover Sky Italia and Sky Deutschland could be finalised by the end of the month, according to analysts.

Sponsors congratulate Rory McIlroy on Open triumph

- Nike, Omega and Bose were among the brands to congratulate Rory McIlroy, the Northern Irish golfer, on winning the Open yesterday afternoon.

Liberty Global buys Sky's ITV stake for £481m

- Liberty Global, the owner of Virgin Media, has bought BSkyB's 6.4 per cent in ITV for £481 million.

Skoda inks deal to sponsor ITV mystery dramas

- Skoda UK has signed a multimillion-pound two-year deal to sponsor ITV's mystery drama package of programmes, including the second series of Broadchurch.

Mercedes and Samsung get Kiefer Sutherland-treatment for 24 ad break

- Procter & Gamble, Mercedes and Samsung are among the brands taking part in a special '24'-themed ad break timed to coincide with the final episode of the latest series this evening.

Tom Hiddleston Jaguar ad banned for encouraging irresponsible driving

- The ad watchdog has banned a Jaguar Land Rover ad starring the actor Tom Hiddleston, who played Loki in the 'Thor' films, for encouraging drivers to behave irresponsibility.

EC suggests restrictions on online gambling advertising

- The European Commission has recommended a series of measures to protect consumers from online gambling services, including ensuring that their advertising is more socially responsible.

Bauer Radio and UTV Media bid to operate new digital multiplex

- Bauer Radio and UTV Media have formed a partnership with the transmission company Arqiva to bid for the second national DAB multiplex.

TfL targets road rage with emotive campaign

- Transport for London has unveiled a major behavioural change campaign to try and get people in the capital to be more considerate of each other when they are on the roads.

Standard's Andrew Mullins moves to Informa

- Andrew Mullins, the managing director of the London Evening Standard and Independent Print Limited, is moving to be a divisional chief executive at Informa, the events and publishing company.

Eurostar in talks with shops for ad account

- Eurostar is speaking with agencies about potentially expanding its European advertising roster beyond Abbott Mead Vickers BBDO.

Dentsu Aegis Network shops back Vizeum's Camelot win

- Vizeum will draw on other agencies and divisions in Dentsu Aegis Network to service the Camelot media account.

TMW hires OgilvyOne's Udale to head planning department

- TMW, the digital and direct agency, has hired OgilvyOne's planning partner, Bob Udale, as its head of planning.

Troy Ruhanen becomes global chief executive of TBWA

- Omnicom has appointed Troy Ruhanen, an executive vice-president at the ad group, as the president and chief executive of TBWA Worldwide, replacing Tom Carroll.

Brands make the most of Germany's dramatic victory over Brazil

- Tesco, Paddy Power, Adidas and PornHub are among the brands to have made the most of Germany's 7-1 thrashing of the hosts, Brazil, in the first World Cup semi-final last night.

Team Sky cheers on its team through London

- Team Sky encouraged its riders through targeted outdoor ads as the Tour de France cyclists passed through east London.

Starcom MediaVest Group to move to Turnmills

- Starcom MediaVest Group is to move into offices on the site of the former Turnmills nightclub, while its sister agency Saatchi & Saatchi will relocate from Charlotte Street to Chancery Lane next year.

Bauer Media continues commercial restructure

- Bauer Media, the owner of Kiss, Empire and Grazia, has made more changes to its commercial team, following the arrival of Richard Dunmall, the group managing director of advertising.

Vodafone to create play from tweets

- Raúl Arévalo, the Spanish actor, is to create a play from tweets suggested by members of the public, as part of Vodafone's Firsts initiative.


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