Ben has been with Brand Media since July 2011. He works as a wesite producer across all of the Brand Media sites.
Twitter name: @thebenhall
Relevant experience: Worked at Huddersfield Students’ Union creating video and interactive content for its web presences. Also completed work experience as a video producer at The Times. I’ve been creating content for the web since the age of 10 – not all of it was great, but the experience has stood me in good stead.
Twitter has announced an addition to its Twitter Cards today to allow marketers to generate leads and drive purchases and all within the space of a tweet.
It is a significant move that brings the ability for Twitter users to easily leave their contact details within expanded tweets, called the Lead Generation Card, to express interest in what a brand is offering.