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James Swift

deputy features editor deputy features editor, Campaign

Latest Articles From This Author

AMV BBDO picks up £10 million Open University brief

- Abbott Mead Vickers BBDO has won the Open University's £10 million advertising account after a competitive pitch.

Govt extends creative roster to April 2016

- The Crown Commercial Service has told agencies on the Government's creative roster that it will extend their contracts for another year.

PayPal launches hunt for UK shop

- PayPal, the online payment company, is looking for an agency to handle its electronic customer relationship marketing activity in the UK.

Account directors to join Creature board

- Creature London has promoted two of its account directors, Andrew Milner and Jane Stephenson, to joint heads of account management, ahead of the departure of Zoe Verrion.

Creston agencies become Unlimited in rebrand

- Creston, the marketing communications group that owns TMW, is rebranding to Creston Unlimited to reflect its joined-up offering.

Samsung launches first Christmas TV campaign in the UK

- Samsung is launching its first festive TV campaign in the UK, which portrays its products as an integral part of the Christmas season.

O2 launches 'walk' campaign with Ed Sheeran

- Ed Sheeran, the singer songwriter, follows Michael Bublé and The Gorillaz in getting his own O2 "walk" ad to promote his Wembley Stadium shows.

Farfetch appoints Droga5 for global account

- Droga5 has won the luxury online retailer Farfetch's global advertising account.

Watch: The Post Office's first Christmas TV campaign in five years

- The Post Office launches its first Christmas campaign on TV in five years tonight, with a 60-second spot featuring the actor Robert Webb and the singer Pixie Lott.

Watch: Ant and Dec star in Morrisons' festive campaign

- Ant and Dec, the television presenters, star in Morrisons' musical Christmas campaign.

Agencies line up for Chambord social task

- Chambord, the raspberry liqueur owned by Brown-Forman, is looking for a digital and social media agency.

Unilever turns to non-roster agencies for global Axe pitch

- Unilever is inviting roster and non-roster agencies to pitch for a global Axe brief.

Premier Foods to run Lynda Bellingham Oxo ad as Christmas tribute

- Premier Foods will run a 30-year old Oxo ad on Christmas day as a tribute to the actress Lynda Bellingham, who died earlier this year.

Peta hands John Lewis compassionate marketing award for Monty the Penguin

- Peta has praised John Lewis for its compassionate marketing, in recognition for its Christmas 2014 campaign featuring computer-generated penguins.

TH_NK hires AKQA's Jason Warnes as MD

- AKQA's managing director and global head of talent, Jason Warnes, is leaving the agency after 15 years to join the digital agency TH_NK as managing director.

Samaritans pulls Twitter app after barrage of complaints

- Samaritans has pulled a Twitter app that monitors social media posts for people in distress after a barrage of complaints and concerns.

Watch: Waitrose Christmas campaign

- Waitrose's Christmas TV ad is a low-key affair that builds on the retailer's message that its employees are more dedicated because they own part of the business.

Paddy Power calls creative pitch

- Paddy Power, the controversial bookmaker, is reviewing its creative advertising account after three years working with Crispin Porter & Bogusky.

AMV BBDO wins housing brief

- Abbott Mead Vickers BBDO has won the £1 million creative account for Homes for Britain, the consortium lobbying for more homes to be built, after a competitive pitch.

Watch: Boots' Christmas ad

- A family puts off celebrating Christmas until the early hours on Boxing Day so that a nurse coming off an all-nighter does not miss out, in Boots' festive campaign.

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