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James Swift

deputy features editor deputy features editor, Campaign
 

Latest Articles From This Author

Smirnoff Ice airs Africa campaign

- Smirnoff has released a TV campaign across four African countries for its Ice Double Black and Ice Double Black Guarana drinks, as part of a push in the continent by parent company Diageo.

Warehouse names Sunshine as agency of record

- Warehouse, the fashion retailer, has appointed Sunshine as its creative agency of record, without a pitch.

O&M's long-serving 'Bobby' Norris passes away

- One of Ogilvy & Mather's longest-serving employees, Robert "Bobby" Norris, has died at the age of 77.

Argos releases alien swan song ad

- Argos has given its alien family mascots a swan song ad before saying goodbye after three years.

Agencies line up for Starbucks UK CRM

- Starbucks is speaking with agencies about its UK CRM account.

Ferrero seeks shop for brand ad review

- Ferrero, the company that owns Ferrero Rocher, Nutella and Tic Tac, is speaking to agencies ahead of a review of its Raffaello confectionery brand.

House of Fraser awards ad business to 18 Feet & Rising

- House of Fraser has handed 18 Feet & Rising its adver­tising business.

Havas EHS bolsters creative department

- Havas EHS has strengthened its creative department with the appointment of Havas Worldwide London's Mat Denney as a creative director.

Azerbaijan calls pitch for European Games

- The Azerbaijan government is looking for an international agency partner for the first European Games, which is being hosted by Baku in 2015.

Housing coalition launches hunt for ad agency

- Homes for Britain is looking for a creative agency to help rally public support for more housing.

Wieden & Kennedy captures Trebor's UK creative account

- Wieden & Kennedy London has landed the UK creative account for the mints brand Trebor.

Jack Wills hires Havas Work Club for digital

- Jack Wills, the fashion retailer known for its preppy clothes, has appointed Havas Work Club as its digital agency in the UK.

Hovis appoints Mother to ad account

- Hovis has appointed Mother London to its creative account after a competitive pitch.

Virgin Trains spends £8 million on advertising to refocus on its brand

- Virgin Trains has pumped £8 million into an integrated campaign, as part of a new strategy to refocus on its brand.

Philips launches campaign for app-controlled lightbulbs

- Royal Philips has released a campaign to push its new range of digitally-connected lightbulbs.

Phones 4u top 5 ads

- Following the news of Phones 4U's abrupt entry into administration, Campaign presents a list of some of the retailer's best ads.

18 Feet & Rising wins Skoda digital brief

- Skoda has handed 18 Feet & Rising a digital brief after the agency impressed the car brand during its pan-European pitch earlier this year.

Notonthehighstreet.com launches brand campaign

- Notonthehighstreet.com, the online retailer, sets out its stall as a brand in a quirky new TV campaign.

Where the stress is

- As NABS begins a series of courses on resilience, Campaign asked high-flyers from all corners of the industry what gets them stressed and how they cope.

Severn Trent Water in hunt for creative agency

- Severn Trent Water, the water supplier, is looking for an advertising agency.


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