Google's Schmidt: 'Phone is the primary development'
By Arif Durrani Friday, 24 June 2011 08:00AM
CANNES 2011: The mobile phone is set to replace the browser as the next "primary development artefact" in the world, according to Google's executive chairman Eric Schmidt.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.





