Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG
Agency: BETC Euro RSCG
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Maxus wins SC Johnson global media buying
By Daniel Farey-Jones Tuesday, 02 August 2011 12:55PM
SC Johnson is moving its £9m UK media buying account from UM to Maxus as part of an estimated $1bn-plus global win for Maxus and Omnicom Media Group.
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
