Beer ad banned for linking alcohol with swimming

By John Reynolds Wednesday, 30 November 2011 11:00AM

Wells & Young's has been banned from airing a cinema ad for the Estrella Damm lager brand after it was judged to be irresponsible as it could encourage combining drinking alcohol and swimming.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Create an account now

Or

Regsiter for Limited Access

Share


Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.