Reckitt Benckiser prepares ad campaign for Finish Quantum launch
By Loulla-Mae Eleftheriou-Smith Friday, 24 February 2012 12:30PM
Reckitt Benckiser (RB) is launching a £3.5m marketing campaign next week to support Finish Quantum, the latest product for its dishwasher brand Finish.
To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.
Additional Information
Campaign Jobs
- Direct Marketing Account Manager - Charity / Fundraising Agency Henry Nicholas Associates £25000 to £32000 per annum, Bristol
- Senior UX Designer - Digital Web, Mobile, Tablet ReThink Recruitment £50000.00 - £55000.00 per annum + Benefits, Reading
- International Paid Search Manager - Retailer ReThink Recruitment £30000.00 - £35000.00 per annum, City of London
- Senior Account Director Gemini Search £50000 - £60000 per annum, London
- SEO Manager Blue Skies Marketing Recruitment £30000 to £35000 per annum, Birmingham
Most viewed
- Campaign Viral Chart: Musical flashmob plays its way to the top
- Wickes rolls out first social media campaign
- Nike kick-starts global football campaign starring Ribery and Neymar
- Omnicom completes £60m Adam & Eve acquisition
- Old El Paso readies Jubilee-themed campaign
- Durex lube online ad gives complaints the slip
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.





