BRANDING: Design choice/costa massimo - Mike Welsh; Business director, Claydon Heeley Jones Mason
Thursday, 06 March 2003 12:00AM
As a general rule I'm not a big fan of coffee. But every time I go past Costa Coffee I am forced to make an exception. I don't know who came up with the design of the Massimo coffee cup, but whoever it was should be applauded. In my view, it has added another dimension to coffee culture.
To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.
Subscribe now for full access to the Brand Republic Group
(Brand Republic, Campaign, Marketing, Media Week, PRWeek)
Or
Additional Information
Campaign Jobs
- Marketing Executive-Prof services-Kent-£30k Blue Skies Marketing Recruitment £26000 to £30000 per annum, Kent
- Senior/Lead User Experience Architect - Perm - £65-70K Digital Gurus £65000 - £70000 per annum, London
- Project Manager, Beautiful packaging, experiential and advertising agency Salary: £30-35k Gabriele Skelton £30-35k, South West London
- HTML Email Campaign Developer £18-25k Digital Gurus £18000 - £25000 per annum, London
- Technical SEO Manager Propel £35000 - £45000 per annum + £35-45k flexible, London
Most viewed
Most commented
