CAMPAIGN OF THE YEAR: LEVI’S STA-PREST - He’s fluffy, yellow, and his cute antics helped to rejuvenate Levi Strauss. BBH’s creation, Flat Eric, was a hit with both advertising juries and consumers
By MARK WNEK Friday, 14 January 2000 12:00AM
A head-banging, finger-tapping yellow puppet made a huge mark on popular culture last year, winning the hearts of the UK public as well as Campaign’s coveted campaign of the year.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
