ADVERTISING & PROMOTION: Talking garbage can say volumes about business
By DRAYTON BIRD Thursday, 10 July 1997 12:00AM
Recently I read about someone who will ’provide a strategic direct marketing resource’ to BMP DDB. The day before a certain Gary Crossing wrote in The Big Issue about the ’God-like genius’ of Kevin Rowland, a musician with the not entirely amazing Dexy’s Midnight Runners. Two such pieces of drivel close on each other’s heels convinced me: it’s time to unveil Bird’s First Law of Tripe.
To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.
Subscribe now for full access to the Brand Republic Group
(Brand Republic, Campaign, Marketing, Media Week, PRWeek)
Or
Additional Information
Campaign Jobs
- Brand Manager Blue Skies Marketing Recruitment £45000 to £50000 per annum, Nottingham
- NPD Manager Blue Skies Marketing Recruitment £45000 to £50000 per annum, Nottinghamshire
- B2B Copywriter London #Creative Blue Skies Marketing Recruitment £30000 to £35000 per annum, London
- ACCOUNT MANAGER Royds Raphael £28k-£35k + bonus & benefits!, Central London
- Senior Account Mgr /Account Director - Corporate Comms Agency Major Players £38000 - £45000 per annum, London
Most viewed
Most commented
