BMW reveals the secret behind its fuel efficiency in April Fool ad
By Matt Williams Wednesday, 01 April 2009 09:30AM
LONDON - BMW has revealed a smart new piece of technology that will allow drivers to hitch a ride from the car in front via a magnetic beam, as part of an April Fool print campaign created by WCRS.
To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.
Subscribe now for full access to the Brand Republic Group
(Brand Republic, Campaign, Marketing, Media Week, PRWeek)
Or
Additional Information
Campaign Jobs
- International Marketing Manager Major Players £45000 - £50000 per annum, City of London
- Director: Strategy & Operations EMEA (London) Propel £70000 - £120000 per annum, London
- Account Manager - #Experiential Blue Skies Marketing Recruitment £25000 to £30000 per annum, London
- Business Development Director - ents disc and digital services! Ultimate Asset £90000.00 - £120000.00 per annum + GREAT bens, City of London
- Account Manager - Mobile Advertising Network Propel £25000 - £30000 per annum, London
Most viewed
Most commented
